mc donald’s
chicken
mc nuggets
of love

to celebrate the 40th anniversary of Chicken McNuggets, mc donald’s is making it possible for ordering it to be shared equally. no more fight but only love.


PR attention: Adage's Editor's Pick, Creativity's Top 5 Weekly Social Report, at Contagious as Campaign of the Week and may more.

role sr. art direction, production supervision
agency tbwa switzerland
client mc donald’s